WWDC 2024 starts on June 10 with announcements about iOS 18 and beyond
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WWDC 2024 starts on June 10 with announcements about iOS 18 and beyond


Speculation is rampant that Apple will make its first big moves in generative AI.

A colorful logo that says

Enlarge / The logo for WWDC24.


Apple has announced dates for this year’s Worldwide Developers Conference (WWDC). WWDC24 will run from June 10 through June 14 at the company’s Cupertino, California, headquarters, but everything will be streamed online.

Apple posted about the event with the following generic copy:

Join us online for the biggest developer event of the year. Be there for the unveiling of the latest Apple platforms, technologies, and tools. Learn how to create and elevate your apps and games. Engage with Apple designers and engineers and connect with the worldwide developer community. All online and at no cost.

As always, the conference will kick off with a keynote presentation on the first day, which is Monday, June 10. You can be sure Apple will use that event to at least announce the key features of its next round of annual software updates for iOS, iPadOS, macOS, watchOS, visionOS, and tvOS.

We could also see new hardware—it doesn’t happen every year, but it has of late. We don’t yet know exactly what that hardware might be, though.

Much of the speculation among analysts and commentators concerns Apple’s first move into generative AI. There have been reports that Apple may work with a partner like Google to include a chatbot in its operating system, that it has been considering designing its own AI tools, or that it could offer an AI App Store, giving users a choice between many chatbots.

Whatever the case, Apple is playing catch-up with some of its competitors in generative AI and large language models even though it has been using other applications of AI across its products for a couple of years now. The company’s leadership will probably talk about it during the keynote.

After the keynote, Apple usually hosts a “Platforms State of the Union” talk that delves deeper into its upcoming software updates, followed by hours of developer-focused sessions detailing how to take advantage of newly planned features in third-party apps.